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Our Philosophy

About Us: Our All-Natural Legacy

What we do: We develop and manufacture naturally-efficient solutions to indoor rodent and odor control for farm, home, auto, RV, marine, and industrial uses. Our products offer consumers and businesses choices that are safer and more effective than their toxic counterparts.


Our mission: Since we began in 1995 we have strived to create natural, safe and effective products that are kind to the earth, kind to the people, and offer superior value for the customer.

What makes us different: Our proprietary products are each unique to the marketplace. We are grateful to state that all of our Patents, Federal EPA registrations, recognitions, and third party endorsements have been awarded to us based upon a proven track record of quality, innovation, and efficient product design. 

Each of our products are designed to deliver the built-in efficiencies of nature, be easy-to-use, and packaged in environmentally friendly cartons.

Each product is third party verified for safety/efficacy before it is introduced to the market. As a manufacturer, we are always concerned with the social contributions we can make to our community.

Together we feel that this adds up to great business, positive Kari Warberg Block, CEO and founder of Earth-Kind/inventor of Fresh Cab rodent repellent  market change, and loyal customers – all without burden to the environment or society.

Passion to make a difference. Committed to create a successful business and life that betters my family, employees, community, and world.
 
How we began: My family could not find fresh organic produce, so I started growing it. In a short time, it was being sold to chefs, friends, and grocers. Soon after, there was a demand for scented products, like potpourri, that were made with essential oils rather than chemicals, so I began growing flowers and crafting aromas to package.

Within a year we had 250 gift shops selling our beautiful and pleasant potpourri blends. The next challenge for me was to create a non-toxic method to control mice on the family farm.

I was unsatisfied with moth balls, or poisons and traps, which were all that were being offered. Right from the start, I didn't want to kill mice, I just wanted to keep them out - so, I invented Fresh Cab. It was an instant hit with area farmers (who have big mouse problems) and within a few years, my business Crane Creek Gardens, now dba Earth-Kind, Inc. began to grow and prosper and hire dedicated employees.

If you are new to Earth-Kind, chances are you heard about our products from a friend, relative, or the news media. Over the past few years stories about our product, Fresh Cab, have been printed in 1000's of newspapers, appeared on television, websites, and radio broadcasts. The news about how safe and effective Fresh Cab is as an 'area' rodent repellent is spreading fast, and we couldn't be more grateful! Thanks to everyone out there who is telling our story!

Today, years later, a lot has changed, but you can still see the same passion for natural and efficient solutions alive in the new products we continue to develop, in the way we source our raw materials, our packaging, the Fresh Cab manufacturing plantway we manufacture,  our distribution, and finally how our products end their life cycle.

It's a holistic approach to business that considers every input and every output to insure that our customers are given the safest and most efficient solution to their problems. It's just a smart way to do business. Many call it 'green' these days, but we just call it doing our job the best we can.

Moreover, we're committed to hiring, training, and working with dedicated employees who share this same philosophy. We continually strive to ensure our employees work and live by the same ideas that drive this company. We are also committed to working with the handicapped population who play an important role in our product assembly.
 
I welcome you to try our products, and spend some time on our site. We have been around for many years and have developed quite a community of friends and customers. You might find their stories on the blog interesting, inspiring, or even useful for your business or dream.

Lastly, if you have any questions of me, please don't hesitate to call or e-mail. I would be happy to receive your comments!

  • HUB-Zone Certified
  • SBA Woman Owned Certified
  • D&B listed
  • Green America approved vendor
  • Good Sam Club Member Tested & Approved
  • National Gardening Club Member Tested & Approved
  • USDA Bio-Preferred Listed




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